
primo
Primo App — IT PLUS's flagship product, a project
we're particularly proud of because it isn't built
for an external client — it's our own app, developed
in-house, achieving remarkable numbers:
🏆 100,000+ downloads on app stores
🏆 4.7 stars out of 5 (exceptional rating)
🏆 5,300+ real user reviews
About the Project
Primo is a comprehensive Service Marketplace app
designed to be the largest directory of professionals,
craftsmen, and services in Egypt. The app solves a
real problem every household faces: "How do I find
a reliable, trustworthy craftsman?" Through a
transparent rating system, portfolios of previous
work, and customer reviews, users can choose the
right professional with complete confidence.
What We Built
🔧 1. Craftsmen & Tradesmen Directory
▪ Complete professional profiles
▪ Portfolio galleries of previous work
▪ Real customer ratings
▪ Detailed comments and reviews
▪ Multiple specialties: painters, plumbers, electricians,
ceramic technicians, carpenters, and more
⚡ 2. Quick Request Service
▪ Send service requests to nearby craftsmen
▪ Direct price quotes from professionals
▪ Instant messaging between customer and craftsman
▪ Real-time push notifications
🗺️ 3. Nearby Services
▪ Laundries, pharmacies, mechanics, spare parts shops
▪ Interactive map of all service locations
▪ Complete contact information (addresses, phones)
▪ Ratings for every venue
⚖️ 4. Professional Services
▪ Lawyers, accountants, consultants
▪ Babysitters and nannies
▪ Doctors and specialists
🏢 5. Specialized Companies
▪ Contracting and finishing companies
▪ Surveillance system providers
▪ Armored door companies
▪ AC installation and maintenance
⚙️ Technical Features
▪ Cross-platform mobile app for iOS and Android
▪ GPS integration for nearby services
▪ Advanced rating and review system
▪ Smart matching system between requests and providers
▪ Scalable infrastructure serving 100,000+ users
▪ Comprehensive admin dashboard
Technical Challenges We Solved
Building a successful Service Marketplace is 5x
harder than a regular e-commerce app, because it
requires matching two parties (customers + craftsmen)
across multiple categories (hundreds of specialties),
a robust trust system, and rapid scaling capability.
The bigger truth: **this app actually succeeded in
the market, achieving 100,000+ downloads** — and
that's what makes IT PLUS different — not just
building apps, but building apps that **succeed**.
Why Primo Is IT PLUS's Most Notable Success Story
▪ Our own product — we know every detail
▪ Real success numbers (100,000+ downloads, 4.7 stars)
▪ Solving a real problem for millions of users
▪ Battle-tested infrastructure at scale
▪ Hands-on experience building successful Marketplace
platforms
Have a Service Marketplace App Idea?
Whether you're planning a service-finding app, a
service marketplace, an on-demand platform, or any
app connecting customers with service providers,
IT PLUS has the hands-on (not just theoretical)
experience of building apps that succeeded with
100,000+ users. Contact us today to replicate the
same success:
Explore our past projects to see our innovative software solutions and outstanding results.
Discover IT Plus's previous projects, offering innovative software solutions tailored to client needs and success.


